BUS 402 Week 2 Discussion

"Innovation and Strategic Management" Please respond to the following:

• Discuss the importance of innovation in the survival and success of a business. Next, suggest three (3) strategies that you, as an entrepreneur, can use to encourage creativity and innovation in your small business. Provide support for your response.

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• Analyze a current or former company for which you have worked, and without revealing the name of the organization, identify one (1) step in the strategic planning process that could use more attention in this business. Explain your rationale.